Understanding the importance of affordable prescription glasses, Zenni Optical has created a system that enables consumers to order eyeglasses online using a simple and straightforward platform with quality online resources to guide them through. From the Zenni Optical login site, the customer logs in and is shepherded through all of the prescription input, measurements, and frame selections needed to obtain a pair of quality prescription eyeglasses at a low cost. Here, we will look at the Zenni Optical company, how the system works, Zenni Optical login, and online resources.
Zenni Optical Company Profile
Zenni Optical began about fifteen years ago in 2003 by two scientists who believed that affordable eyewear is important for everyone. It was founded as one of the first online prescription eyeglass producers with the goal to create affordable glasses that save people money. Zenni estimates that an individual wearing prescription eyewear over the years can save several thousand dollars by utilizing their service versus a retail location. Beginning as a small company in the San Francisco area, it quickly grew in response to the demand.
Zenni Optical claims to be a leader in the online optical industry and that may be true. Zenni Optical sells prescription eyeglasses, prescription sunglasses, non-prescription sunglasses, sports glasses, and goggles. Anything having to do with online eyewear is provided on the Zenni Optical login site.
Zenni Optical claims to practice according to some good, basic principles. The first is obvious: Zenni Optical wants to provide the highest number of affordable glasses worldwide and they also want to provide optical lenses of the highest quality. Their adherence to quality assurance is the way Zenni Optical ensure that quality.
The Zenni Optical login process is designed to make ordering eyeglasses online easy and backed by customer support. Zenni Optical says they are “committed to providing a quality product and a safe shopping experience.”
Zenni Optical manages to fulfill these principles by managing all aspects of the ordering and creation of prescription eyewear. The customer orders glasses online from the Zenni Optical login which is forwarded to the Zenni manufacturing sites. Zenni Optical have labs set up for all steps in the prescription glasses manufacturing process. Zenni Optical eliminates the overhead for the retail space, shipping, warehousing, and licensing fees. Zenni Optical has their own frame production sites, prescription labs, and edging labs to manage all aspects of the order.
How It Works
Zenni Optical works by simplifying the process of ordering glasses and placing the responsibility for a lot of the steps that come after obtaining an eyeglass prescription in the hands of the consumer. The consumer starts at the Zenni Optical login and enters their prescription and parameters for the eyeglasses they need. Zenni has some great tutorials for helping consumers navigate through that process, which is detailed below.
Once the consumer completes their online order, Zenni Optical takes the needed steps to fulfill it. The order travels to Zenni's 250,000-square foot facility that manufactures all aspects of the prescription eyewear. Housed in this facility are their frame production labs, prescription labs, and edging labs where customer orders are completed using the newest optical machinery backed by quality control steps.
Frames are designed and produced from acetate which is strong, flexible, hypoallergenic, and lightweight. The frames at Zenni Optical are created using CAD software and then go through a milling process. Finally, the fashionable frames are polished.
The prescription labs boast advanced machinery by Schneider and Satisloh, which are some of the most up-to-date manufacturers available. The prescription lab can manage all types of prescriptions including distance vision, reader, and progressive surfaces. Coatings, such as hard coatings and anti-reflective coatings, are added here as well as lens tinting. All of these processes are completed in clean rooms to ensure quality lenses.
Edging is the process of cutting the lenses to fit the chosen frames and is one of the most important steps in the production of prescription eyewear. Zenni uses skilled technicians and state-of-the-art edging machines to cut and assemble the lenses to the proper pupillary distance and height. In the edging lab, the lenses are assembled into the frames and shaped.
At every step along the way, quality checks are performed including checking for accurate prescriptions and checking for any defects in tint or coatings. Once the pair of prescription eyeglasses are completed, one final quality control check is completed which ensures there are no defects and that it matches the original order.
Once a pair of prescription eyeglasses is complete and has passed through all the quality checks, it is packaged for shipment. The package includes a case and lens cloth. Zenni Optical claims to send out more than 7,000 pairs of prescription eyewear each day using various shippers to countries worldwide. The customer receive their glasses about two weeks after ordering.
Zenni Optical Login & Online Resources
The Zenni Optical login process is quite simple. New users start by creating an account online on the Zenni Optical website by entering their first and last name, email, and password. Returning users simply go to the Zenni Optical login site and enter their username and password. As is true with most online logins, a simple link is available for resetting the password if it is forgotten by the customer.
Once logged in, users can shop all of the available eyewear options and utilize some of the online resources and how-to guides provided by Zenni Optical to make the process of buying prescription glasses online much easier. Here is a summary of the how-to guides Zenni provides for customers to use.
Zenni Optical provides a simple, fill in the blank form for entering an eyeglass prescription. They also provide definitions for some of the more common terms found on eyeglass prescriptions, such as OD. As is the case with many medical terms, the terms and abbreviations used on eyeglass prescriptions can confuse the customer. Zenni seeks to demystify this process and their online chat with customer support provides more help understanding a prescription when needed. Once customers have entered their prescription, they can save it for future use until the expiration date.
Pupillary Distance (PD)
Pupillary distance (PD) is a measurement of the distance between the pupils of the customer's eyes. This is important because the centers of the customer's prescription lenses need to align with the centers of the customer's pupils. Zenni Optical makes it easy for the customer to measure this distance. This process involves standing in front of a mirror with a metric ruler, looking straight ahead, and aligning the 0 mm mark with the left pupil and keeping the right eye closed and then looking at the number that aligns with the right eye pupil while the left is closed. Zenni provides infographics and videos to help along the way.
When ordering glasses online, the customer cannot try on frames to see what the frames look like or how well the frames fit as they would have in a retail location. Zenni Optical has thought of this potential issue and provides a guide on how to measure the width of the face to explore the right width of frames. Zenni Optical also give some good tips on what shapes of frames work best for you. Finally, when the customer logs in through the Zenni Optical login, the customer can use the computer's camera to visualize what the frames will look like using a digital image.
Adjusting the Glasses
When glasses are made, it is not uncommon for them to come out a little crooked. When purchasing glasses in a retail store, the customer tries on the glasses and then a worker adjusts the frames to make them sit well on the face. Customers can adjust glasses themselves and Zenni Optical provides great online resources on how to do so. In short, the process involves heating the frames and bending them to suit the fit the customer wants. The acetate frames are durable and can stand some pretty rough handling, so Zenni is comfortable with telling their customers how to adjust their own glasses.
We hope this review of Zenni Optical has helped you better understand the company. It is a noble mission to provide quality eyewear to all people regardless of financial means and Zenni seems to have developed a system that does so. With their simple Zenni Optical login and multiple online resources, the process of ordering inexpensive prescription eyewear is fairly simple and straightforward. The customer support via online chat or phone ensures that if the automated systems are a challenge, a customer service employee is there to walk the customer through.